What is Spamming?

Spamming is leaving comments that have nothing to do with the content of a video. It usually involves promoting a product or service by dropping information for people to check out.

Is Spamming a Good Thing?

To me, cold calling is a form of spamming via phone. You have the right to contact people if they publicly share their contact information, but they also have the right to cut you off if they’re not interested.On YouTube, I call this cold commenting.

What Is the Right Way to Cold Comment on YouTube?

Target the commenters, not the video owners.Avoid links in your comment—YouTube filters them out, making them invisible.Engage meaningfully with the viewer’s comment before subtly promoting your product or service. Encourage them to visit your channel instead of directly linking.Optimize your channel—Make sure it has a link to your product or service and at least one video.Focus on recent comments—Use the "Sort by" button under the video to find the latest ones.It’s a numbers game—Like cold calling, volume matters. Using automation tools can help scale your efforts.